The Dow Jones Customer Reference Program
Dow Jones offers a comprehensive customer reference program to help you publicize and generate interest around your business successes. Gain exposure for both yourself and your company by signing up to any combination of the options detailed below.
Quote
A short quote can be used within articles we produce for key industry publications, or other marketing materials and can position you or your company as leaders in their fields. For example, tell us your reasons for investing in Dow Jones products and services or the benefits you have realized from your chosen solution.
Media reference
Dow Jones is often approached by the media for interviews, and we can often recommend customers to be interviewed too. Dow Jones will handle all the logistics, coordinating with your Corporate Communications or PR teams as necessary.
Snapshot
A snapshot is a one-page document outlining the Dow Jones solution your company has implemented. A short interview is all that's required to complete a snapshot template, which would then be published on the Dow Jones Web site.
Case study
A case study is an excellent way of showcasing your business successes and positioning your organization as innovative and forward-thinking. As well as being published on the Dow Jones Web site, case studies can be pitched to the media to generate additional publicity for your organization.
Speaking opportunities
Speaking opportunities are ideal if you want to raise your profile within the industry. Dow Jones will handle logistics, including monitoring suitable conferences, responding to 'call for speakers' requests, and working with you on your presentation.
Screenshots
Screenshots of your customized solution would be published on our Web site or used in presentations to illustrate the innovative use of content and technology within your organization.
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